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Billie Eilish on Launching Her First Fragrance

Written by on October 21, 2021

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(People) – Billie Eilish is making her first foray into the beauty industry — and it’s a long time in the making!

On Wednesday, the 19-year-old singer announced the launch of her self-titled debut fragrance, telling Allure that she’s been wanting to develop this specific blend of vanilla, amber, musk, cocoa, rose and wood for years. “I had the idea [to create a fragrance] million years ago. I’ve always wanted to do this,” she said.

When describing the vegan and cruelty-free fragrance (available exclusively at billieeilishfragrances.com for $68 in November, according to a press release), Eilish told the beauty outlet, “It’s not really supposed to be physically sexy. It’s almost supposed to be mentally sexy.” 

Billie Eilish fragrance
CREDIT: AMANDA CHARCHAIN

The star worked with celeb-favorite perfume development company Parlux to create the scent. “I described in detail what it is that I wanted, what I loved idea-wise about it, how I wanted it to feel, the kind of warmth that I wanted it to have, and the memories that I have in the vanilla world.”

“When they first sent me the sample to smell, I almost cried because it was so perfect,” she told Allure. “It was wild.”


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