HBO boss apologises for using fake Twitter accounts to troll TV critics

Written by on November 2, 2023

Casey Bloys. Photograph: Jeff Kravitz/FilmMagic for HBO

(The Guardian) – The HBO CEO and chairman, Casey Bloys, has apologised for tasking employees with creating fake Twitter accounts to attack TV critics.

Bloys was responding to a bombshell Rolling Stone report that referenced alleged text messages between himself and Kathleen McCaffrey, HBO’s senior vice-president of drama programming. In six conversations, the pair discussed a “secret army” that could respond to TV critics who gave HBO shows a negative review.

During a presentation for HBO and Max’s upcoming programming, Bloys addressed the allegations. “For those of you who know me, you know that I am a programming executive very, very passionate about the shows that we decide to do.” he said, according to Variety. “And the people who do them and the people who work on them. I want the shows to be great. I want people to love them. I want you all to love them. It’s very important to me what you all think of the shows. When you think about that, and then think of 2020 and 2021, I’m working from home and doing an unhealthy amount of scrolling through Twitter. And I come up with a very, very dumb idea to vent my frustration.”

Current track